# XPmetric XPmetric is a complete web analytics platform that plays like a game. It replaces Google Analytics for indie hackers and solo founders: every visitor earns your site XP, milestones unlock achievements, streaks reward consistency, and your dashboard becomes something worth opening. It tracks visitors, revenue and conversions, and is cookieless by default — with cookie mode available per site when you want full cross-day visitor journeys. Primary website: https://xpmetric.com Documentation: https://xpmetric.com/docs Pricing: https://xpmetric.com/pricing Blog: https://xpmetric.com/blog Changelog: https://xpmetric.com/changelog Documentation index for AI agents and LLMs. Append `.md` to any docs URL for the markdown version. ## What XPmetric does - Real-time dashboard — watch visitors arrive live, on a pixel world map. - Revenue attribution — connect Stripe or Polar for per-payment revenue on your charts (net of refunds), plus MRR growth. - Conversion goals and funnels — turn any custom event into a tracked goal with a live conversion rate; build multi-step funnels with URL matching. - Bot and AI crawler tracking — see which AI crawlers read your site (ChatGPT, GPTBot, ClaudeBot, PerplexityBot, Googlebot), the pages they hit, and bot 404 opportunities. - Google Analytics import — import your full GA4 history in one click. - Universal filters — filter the whole dashboard by any of 14 dimensions (channel, referrer, UTM, page, country, city, browser, OS, device, goal). - Multi-site portfolio — traffic and revenue across all your sites. - Gamification — XP, levels, 62 achievements, streaks, a founder character with gear and mounts, and shareable milestone cards. - 1.4KB tracking script. ## Pages - https://xpmetric.com — product overview, features, and pricing. - https://xpmetric.com/pricing — all plans and current prices. - https://xpmetric.com/docs — installation guides and feature documentation. - https://xpmetric.com/demo — a live, read-only dashboard on real traffic. - https://xpmetric.com/blog — essays and notes on building gamified analytics. - https://xpmetric.com/changelog — everything that shipped, newest first. - https://xpmetric.com/leaderboard — public founder rankings by total XP. - https://xpmetric.com/privacy — privacy policy. - https://xpmetric.com/terms — terms of service. - https://xpmetric.com/legal-notice — legal notice / Impressum (§ 5 DDG). - https://xpmetric.com/contact — contact form. ## Pricing Two plans — Starter and Growth — each sold at six monthly traffic tiers: 10K, 100K, 200K, 500K, 1M, 10M+ events per month. Growth adds X mention tracking on top of everything in Starter. - 14-day free trial, no credit card required. - Yearly billing is two months free on every plan and tier. - You can change tier or cancel at any time. - There is no permanently free tier. Prices change, so they are not restated here. Current prices: https://xpmetric.com/pricing ## Getting started - Get started: https://xpmetric.com/docs/getting-started - Get started (markdown): https://xpmetric.com/docs/getting-started.md ## Installation guides - Install on Next.js: https://xpmetric.com/docs/install/nextjs - Install on Next.js (markdown): https://xpmetric.com/docs/install/nextjs.md - Install on WordPress: https://xpmetric.com/docs/install/wordpress - Install on WordPress (markdown): https://xpmetric.com/docs/install/wordpress.md - Install on Shopify: https://xpmetric.com/docs/install/shopify - Install on Shopify (markdown): https://xpmetric.com/docs/install/shopify.md - Install with HTML script tag: https://xpmetric.com/docs/install/html - Install with HTML script tag (markdown): https://xpmetric.com/docs/install/html.md - Install with Google Tag Manager: https://xpmetric.com/docs/install/gtm - Install with Google Tag Manager (markdown): https://xpmetric.com/docs/install/gtm.md - Install on Astro: https://xpmetric.com/docs/install/astro - Install on Astro (markdown): https://xpmetric.com/docs/install/astro.md - Install on Webflow: https://xpmetric.com/docs/install/webflow - Install on Webflow (markdown): https://xpmetric.com/docs/install/webflow.md - Install on Framer: https://xpmetric.com/docs/install/framer - Install on Framer (markdown): https://xpmetric.com/docs/install/framer.md ## Features - UTM tracking parameters: https://xpmetric.com/docs/utm-tracking - UTM tracking parameters (markdown): https://xpmetric.com/docs/utm-tracking.md - Custom conversion goals: https://xpmetric.com/docs/custom-goals - Custom conversion goals (markdown): https://xpmetric.com/docs/custom-goals.md - Conversion funnels: https://xpmetric.com/docs/conversion-funnels - Conversion funnels (markdown): https://xpmetric.com/docs/conversion-funnels.md - MCP server: https://xpmetric.com/docs/mcp-server - MCP server (markdown): https://xpmetric.com/docs/mcp-server.md - Google Analytics import: https://xpmetric.com/docs/ga-import - Google Analytics import (markdown): https://xpmetric.com/docs/ga-import.md ## Revenue attribution - Stripe Checkout revenue attribution: https://xpmetric.com/docs/revenue/stripe-checkout - Stripe Checkout revenue attribution (markdown): https://xpmetric.com/docs/revenue/stripe-checkout.md - Polar revenue attribution: https://xpmetric.com/docs/revenue/polar - Polar revenue attribution (markdown): https://xpmetric.com/docs/revenue/polar.md - Payments API: https://xpmetric.com/docs/revenue/payments-api - Payments API (markdown): https://xpmetric.com/docs/revenue/payments-api.md ## Advanced - GDPR & cookieless: https://xpmetric.com/docs/gdpr-cookieless - GDPR & cookieless (markdown): https://xpmetric.com/docs/gdpr-cookieless.md ## Troubleshooting - CSP blocking: https://xpmetric.com/docs/troubleshooting/csp - CSP blocking (markdown): https://xpmetric.com/docs/troubleshooting/csp.md ## Blog - All posts: https://xpmetric.com/blog - RSS: https://xpmetric.com/blog/rss.xml - 2026-08-03 — Why I built a gamified Google Analytics replacement: https://xpmetric.com/blog/why-i-built-a-gamified-google-analytics-replacement ## Changelog - All releases: https://xpmetric.com/changelog - 2026-08-06 — Fixes and polish — August 2026: https://xpmetric.com/changelog/fixes-august-2026 - 2026-08-05 — Your share card now leads with the number: https://xpmetric.com/changelog/achievement-share-card-rebuild - 2026-08-05 — Your founder can finally look like you: https://xpmetric.com/changelog/founder-appearance - 2026-08-05 — Installing XPmetric is now one prompt and two screens: https://xpmetric.com/changelog/install-with-ai-first - 2026-08-05 — Zoom into your live map: https://xpmetric.com/changelog/live-map-zoom - 2026-08-05 — Hover any country on the map for the numbers behind it: https://xpmetric.com/changelog/locations-map-hover-metrics - 2026-08-05 — See where your traffic really comes from: https://xpmetric.com/changelog/locations-map-region-city - 2026-08-04 — Meet the visitors behind the numbers: https://xpmetric.com/changelog/users-and-journeys - 2026-08-03 — See what a plan change costs before you confirm it: https://xpmetric.com/changelog/plan-change-preview-and-promo-codes - 2026-08-03 — A blog you can actually subscribe to: https://xpmetric.com/changelog/public-blog - 2026-07-31 — Breakdown cards now show the full picture: https://xpmetric.com/changelog/breakdown-cards-full-picture - 2026-07-31 — Compare any range side by side: https://xpmetric.com/changelog/compare-and-date-ranges - 2026-07-31 — The dashboard now reads in the order you think in: https://xpmetric.com/changelog/dashboard-in-reading-order - 2026-07-31 — Share any month's earnings, not just last month's: https://xpmetric.com/changelog/share-any-month-earnings - 2026-07-30 — Nothing loads from another company until you say so: https://xpmetric.com/changelog/nothing-loads-before-you-say-so - 2026-07-29 — Creature mounts: ride a wolf, a bull, a dragon, or a war-tiger: https://xpmetric.com/changelog/creature-mounts - 2026-07-29 — Filter your whole dashboard by any dimension: https://xpmetric.com/changelog/filter-any-dashboard-by-any-dimension - 2026-07-29 — Ride into your analytics on a mount: https://xpmetric.com/changelog/founder-mounts - 2026-07-29 — A funnel builder you can actually read: https://xpmetric.com/changelog/funnel-builder-v2 - 2026-07-28 — Impressum and cookie choices on xpmetric.com: https://xpmetric.com/changelog/impressum-and-cookie-consent