Know the moment it happens

Get an email while your site is surging or when visitors complete the goals you care about. You can act on the moment while it is still happening.

Traffic spikes

When a site is doing several times its normal traffic, you get an email while it is still going, with where the surge is coming from and which page is catching it.

"Normal" is your site's own normal for that hour of the day, worked out from the last seven days. A busy Tuesday lunchtime and a quiet Sunday 4am are held to different bars, so the alert fires when something is actually unusual rather than whenever the sun comes up.

Every alert comes with a share card, because a spike is worth a tweet while it is still a spike. One alert per site per 12 hours, however long the surge runs.

The card shown above uses sample data from a fictional site.

Goal alerts

Switch on the 🔔 next to any goal and you get an email when people complete it. Signups, purchases, waitlist joins, whatever you already track.

Alerts arrive batched: if a goal fires forty times in five minutes, that is one email saying forty, not forty emails. Every goal that fired since your last alert shares the same email, across all your sites.

There is a cap of ten alert emails a month, and it is deliberate. The cap is what keeps them worth opening. Your dashboard keeps counting every completion either way, and the email tells you how many alerts you have left.

Both live in Settings → Notifications, next to the digest and recap toggles.